The Holcim Estate has a new name?

Holcim Canada, now known as CRH, was granted naming rights in 2013 in a deal with the city and wants to rename the waterfront estate after a global merger. (Photo: Kelly Roche/QEW South Post)
Holcim Canada, now known as CRH, was granted naming rights in 2013 in a deal with the city and wants to rename the waterfront estate after a global merger. (Photo: Kelly Roche/QEW South Post/file)

A submission for the name change of a south Mississauga mansion is being presented to the heritage advisory committee Tuesday.

The Holcim Waterfront Estate will likely be called the Harding Waterfront Estate, honouring Kathleen Harding, who lived at the Lakeshore Rd. W. property from 1938 to 1960.
The issue sparked debate last January when residents pleaded with city council to maintain the integrity of naming heritage properties.
Holcim Canada scored naming rights in 2013, however, a merger with an Irish construction company the following year resulted in rebranding to CRH Canada.
The company, which restored the waterfront mansion, initially proposed renaming it CRH Waterfront Estate.
Instead, ‘Proudly supported by CRH Canada’ will be visible on all signage and promotional marketing material.
Since ‘Harding’ may be included in the name of the property, city staff are proposing ‘Bell-Gairdner House’ – recognizing Harding’s first and second husbands, Charles Bell and James Gairdner – for the main building, currently known as Harding House.
City staff will be pursuing the recommended name changes and amendment to the sponsorship agreement through a corporate report to general committee.
The mansion is a popular venue for weddings and private events.
-Kelly Roche
@qewsouthpost
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